Custom Apparel Decoration Methods Explained
At Allegra of Lansing, we know choosing the right decoration method can feel overwhelming. Should you go with embroidery, screen printing, or new digital options like Direct-to-Garment (DTG) and Direct-to-Film (DTF)? Each has unique benefits depending on your design, fabric, and budget.
This guide compares them all and with a special focus on why DTG and DTF are quickly becoming the most popular choices for businesses, schools, and organizations.
What Is DTG Printing (Direct-to-Garment)?
DTG uses advanced digital printers to create full-color, photo-quality designs directly on fabric. It’s perfect for medium to large batches, detailed graphics, and custom projects. The prints have a soft, smooth feel since the ink soaks into the fibers.
Best for: colorful designs, quick turnarounds, cotton apparel.
What Is DTF Printing (Direct-to-Film)?
DTF transfers full-color designs onto film, then heat-presses them onto garments. It works on polyester, blends, and performance fabrics where DTG may not perform as well. The finish is durable and vibrant with a slightly raised texture.
Best for: athletic wear, polyester gear, tote bags, jackets, and specialty fabrics.
What Is Embroidery?
Embroidery uses stitched thread for logos and text. It delivers a premium, professional look that lasts for years. Ideal for polos, hats, jackets, and uniforms, embroidery adds sophistication and durability but isn’t suited for highly detailed artwork or photo-style designs.
Best for: corporate uniforms, hats, jackets, and upscale branding.
What Is Screen Printing?
Screen printing applies ink through stencils, producing bold, vibrant designs that hold up well over time. It’s the most cost-effective option for large bulk orders of simple designs, especially t-shirts for events or promotions.
Best for: bulk t-shirt orders, promotional giveaways, simple logos.
Side-by-Side Comparison Table
| Method | Durability | Cost | Best For | Look/Feel | Min. Order |
|---|
| DTG | Very Good (soft but may fade faster) | Low-Moderate | Medium-Long runs, detailed artwork | Soft, smooth finish | 1+ |
| DTF | Very good (works on poly blends) | Low-Moderate | Polyester, sportswear, specialty fabrics | Slightly raised, vibrant | 1+ |
| Embroidery | Excellent | Moderate | Polos, hats, uniforms | Premium, textured | Small-Large |
| Screen Printing | Very Good | Lowest per unit at1,000+ pieces | Bulk tees, simple graphics | Bold, flat ink | Best for bulk |
Pros and Cons for Each Method
DTG (Direct-to-Garment)
Pros:
- Full-color, detailed designs
- Perfect for medium-large orders (no setup fees)
- Soft feel, ink absorbed into fabric
- Quick turnaround
Cons:
- Best on cotton fabrics
- Less durable than embroidery
- Higher cost per piece for bulk
DTF (Direct-to-Film)
Pros:
- Works on almost any fabric
- Durable prints with vibrant colors
- Great for polyester and performance wear
- No minimums
Cons:
- Slightly raised texture vs DTG
- Not as soft as DTG
- Newer method, costs can vary
Embroidery
Pros:
- Long-lasting, durable stitching
- Professional, upscale appearance
- Works on hats, jackets, bags
- Excellent for logos and text
Cons:
- Not ideal for detailed or photo designs
- Costs more for large, full-color images
- Heavier feel on lightweight garments
Screen Printing
Pros:
- Cost-effective for bulk 1,000+ pieces
- Bold, vibrant colors
- Works on a wide range of apparel
Cons:
- Not economical for small-medium runs
- Limited detail vs DTG
- Ink may crack if not cared for
How to Choose the Right Method
- Choose DTG for detailed, colorful designs on cotton garments.
- Choose DTF for polyester, blends, and versatile fabric printing.
- Choose Embroidery for premium uniforms, hats, and jackets.
- Choose Screen Printing for bulk t-shirts and simple logos.
FAQs About Apparel Decoration Methods
Which is better: DTG or DTF?
DTG feels softer and works best on cotton. DTF works on more fabrics, especially polyester, and is often more durable for athletic apparel.
What lasts the longest?
Embroidery lasts the longest. DTG, DTF, and Screen printing are also durable depending on fabric and wash care.
What’s the cheapest option?
For bulk 1,000+, screen printing wins. For medium-long runs, DTG or DTF are most cost-effective since they have no setup fees. Embroidery is the most expensive option.
Can you combine methods?
Yes - many clients use embroidery for polos and jackets, then DTG or DTF for tees and performance wear. Allegra can help you mix methods based on your project.
Work With Allegra of Lansing for Your Custom Apparel
Whether you need DTG, DTF, embroidery, or screen printing, Allegra of Lansing provides expert guidance and high-quality results for every project.
Email our team or call 517-394-2995 to find the best method for your custom apparel needs.
